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DTSTART;TZID=Europe/London:20260128T090000
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UID:109566-1769590800-1769598000@www.c2sgrowth.com
SUMMARY:Marketing Focus with Wagada - Part 1 How AI is Redefining SEO & Digital Strategy
DESCRIPTION:Tickets\n\n		\n	\n	\n		The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.	\n\n\n		\n		\n		\n	\n		Tickets are no longer available	\n\n\n		\n	\n	\n\n	\n	\n\n	\n	\n\n\n\n			\n\n	\n\n\n				\n				\n				\n		\n				\n					Event details				\n				\n							\n			\n						\n		\n						\n				\n									We’re kicking off the year with a series of marketing workshops designed to help you tackle the challenges of digital marketing in 2026. From exploring the rise of AI and its impact on marketing to understanding the future of search\, we’ll share what business leaders and professionals need to know to stay ahead.   “In today’s digital landscape\, competition for visibility is tougher than ever. Search engines and AI-driven platforms are no longer just ranking websites\, they’re prioritising trust\, authority\, and local relevance. That’s where AEO (Answer Engine Optimisation)\, AIO (AI Optimisation)\, and GEO (Generative Engine Optimisation) come in. These aren’t just industry buzzwords; they’re the future of how businesses will be discovered online. With AI search and generative tools reshaping how people find information\, it’s no longer enough to simply “rank on Google.” Businesses that adapt now will become the trusted sources chosen by both humans and machines\, while those that don’t risk being left out of the conversation entirely” Daniel Jenkins\, Director Wagada 								\n				\n		\n		\n				\n																														\n				\n																														\n				\n				\n		\n				\n					Part 1 - How AI is Redefining SEO & Digital Strategy\n				\n				\n							\n			\n						\n		\n						\n				\n									The way we search\, discover\, and connect online is changing fast. In this session\, we’ll explore the future of search — from AIO (AI Optimisation) and AEO (Answer Engine Optimisation) to GEO (Generative Engine Optimisation) — and unpack what these shifts mean for business leaders and marketing professionals. Learn what you need to know to stay visible\, relevant\, and competitive in 2026 and beyond. Agenda of the day: 9 – 9.30am – Coffee & catch up9.30am – Welcome from C2S and introduction to Daniel Jenkins\, Director at Wagada Digital9.40am – 10.20am – Daniel will share with us insights into how AI is redefining SEO and digital visibility\, The future of search: AIO\, AEO & GEO . What new for 2026 and how do we navigate these new challenges.10.20am – Open discussion opportunity to ask questions and share challenges10.45am – coffee/tea and networking.								\n				\n		\n				\n					Part 2 - February 25th 2026\n				\n				\n							\n			\n						\n		\n						\n				\n										\n						\n									Book here! \n					\n					\n								\n				\n				\n		\n		\n				\n					Venue details				\n				\n							\n			\n						\n		\n						\n				\n									Hotel Du Vin\, Parabola Rd\, Cheltenham GL50 3AH 								\n				\n							\n			\n		\n						\n				\n		\n		\n		\n				\n							\n							\n											\n													\n										Category:\n									\n						\n						\n				\n				\n					\n		\n		Brand & Marketing	\n\n				\n				\n				\n				\n				\n		\n				\n					Enquiry\n				\n				\n							\n			\n						\n		\n						\n				\n									If you’d like to enquire about this event\, please get in touch using the form below. 								\n				\n				\n									\n						\n						Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Event Name *First Name *Last Name *Job Title *Company Name *Company Email *Company Phone *Address Line 1Address Line 2Town/CityCounty		\n			How 2 Event\n			\n		\n		PostcodeWebsiteSectorHow can we help you? *I am happy for you to contact me for marketing purposes.Submit
URL:https://www.c2sgrowth.com/events/marketing-brand-focus-2/
CATEGORIES:Brand & Marketing
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